Getting your website up and running is only half the battle. Once a website is live, and to ensure its full potential is working for you, multiple things need to be monitored, maintained and tested. Understanding how people viewing your site or application interact and use it helps make decisions on interation and improvement.
Learning things like how people consume your content (ie on mobile vs desktop devices), how people find your site initially (ie organic searches, through social media, from other websites or entering directly via URL) and, how they move through your project can reveal alot a project and where improvement need to be made.
ARD Web Development can help get Google Analytics setup and investigate the results to suggest next steps. Contact us see how we can help you improve by using Google Analytics.